The Importance of a Communication Plan
Communication isn’t just about barking directives or conveying your message, it’s also about asking questions. Communications are a two-way street, and if you’re only going one-way then you’re going to get stuck in a dead end.
Okay, enough with the traffic metaphors. There’s enough data to support the idea that communication is crucial to project success. Everything you do when managing a project is partially if not entirely a communicative process. Planning is a way to communicate your path through time to complete a series of tasks. Managing those tasks is a constant communicative effort with your team. And so on.
You wouldn’t start a project without a plan in place, and so a communications plan is equally important, as it defines how you’re going to get the critical project information out to the people who need it, clearly and in a timely manner.